HEINEKEN
Earn rewards by ordering drinks
Services
Industry

Project Background
Challenges
Problem solving with design thinking workshop
Key features
Bar Locator
Users can search by location or pub name to find the perfect participating Heineken bars and outlets across Malaysia.
My Wallet
Every purchase you make on the Drinkies app will earn you coins that are collected in your digital wallet to redeem more FREE beers, discount vouchers, and exclusive merchandise.
Daily Check-ins
Users can check in with their Star Bars account daily to claim coins and other rewards.
Conclusion
Through Star Bar, together with the client, we have introduced enticing promotions, discount vouchers, and exclusive merchandise for Heineken's loyal drinkers.
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