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What Makes Us Different: A Client’s Honest Journey with Lizard Global

24 Jan 2025

by Contributor - Kaz, Head of Product Owner & Nadiy, Senior Content Writer

What Makes Us Different: A Client’s Honest Journey with Lizard Global

What Makes Us Different A Client’s Honest Journey with Lizard Global My New Behavior

After years of setbacks and unfulfilled promises from a previous software agency, MNB took one last chance with Lizard Global. Through empathy, expertise, and collaboration, we delivered an accessible platform that met the needs of visually impaired users, restored customer trust, and redefined success for their business. Discover what made this partnership transformative and how we can help you achieve the same.

key takeaways

Understanding Users is Key: Lizard Global’s commitment to understanding visually impaired users through real-world testing and accessibility standards ensured the platform truly met their needs.
Empathy Drives Innovation: By prioritizing collaboration and listening to MNB’s challenges, Lizard Global turned a challenging project into a success story.
Tangible Results in Record Time: Unlike MNB’s previous experience, Lizard Global delivered a functional, inclusive platform within months, proving the value of agility and efficiency.
Accessibility Benefits Everyone: Building with accessibility in mind not only serves specific users but also leads to cleaner code and better usability for all.
Trust is Earned Through Action: Clear communication, proactive collaboration, and consistent results rebuilt MNB’s faith in software development agencies.

Trust is fragile, especially when it’s been broken. For one of our clients, Anthonie Wurth, Founder & CEO of My New Behavior (MNB), their journey toward building an accessible digital platform was fraught with disappointment and setbacks. Years of unfulfilled promises from another software agency left them at a crossroads: they were running out of time, risking customer dissatisfaction, and on the verge of losing trust in the industry altogether.

But their story didn’t end there. When they found Lizard Global through an online search, they decided to give it one last shot—and everything changed.


From Frustration to Action: Finding a Partner They Could Trust


From Frustration to Action Finding a Partner They Could Trust My New Behavior

Before working with us, MNB faced a daunting reality. They had hired a software agency to digitize their services and create an accessible platform for visually impaired and blind users. However, after years of effort and countless resources spent, they had nothing to show for it.

This lack of progress left MNB in a precarious position. Their customers were growing frustrated with the absence of a digital solution, and MNB was at risk of losing their trust entirely. With each passing day, their business’s reputation and customer base were slipping away.

Disillusioned but determined not to give up, MNB began searching for a solution. That’s when they came across Lizard Global. Despite their skepticism, they decided to take a leap of faith and reached out to us.

A Fresh Start: Building Trust Through Action


A Fresh Start Building Trust Through Action My New Behavior

At Lizard Global, we understand that trust isn’t given; it’s earned. From the very first meeting, we focused on building a strong partnership with MNB by listening to their story, understanding their challenges, and committing to their vision.

One of the key factors that set us apart was our willingness to go the extra mile to truly understand MNB’s users—visually impaired and blind individuals. Rather than relying solely on theoretical knowledge, we delved into research and real-world testing, collaborating with actual users to ensure the platform would meet their needs.

Our team immersed themselves in accessibility standards like WCAG, conducted hands-on testing with tools like JAWS and VoiceOver, and utilized design resources such as Figma’s accessibility plugins to create a platform that was not only functional but also intuitive and inclusive.

Results That Speak for Themselves


Results That Speak for Themselves My New Behavior Lizard Global

When MNB partnered with Lizard Global, they weren’t just hoping for results—they desperately needed them. Their years of frustration with unfulfilled promises had left them wary, but from the beginning, our approach showed them that this time would be different.

Within just a few months, tangible progress was visible

. We took a phased approach to the project, prioritizing clear goals for each sprint and maintaining proactive communication to keep MNB informed every step of the way. Our team didn’t just focus on delivering what was asked—we sought to exceed expectations by diving deep into the needs of their visually impaired and blind users.

Through rigorous testing

with screen readers like JAWS and VoiceOver, real-world simulations, and iterative feedback cycles, we refined the platform to ensure it met the highest accessibility standards. The outcome wasn’t just a functional platform but one that empowered users to interact seamlessly, whether through keyboard navigation, screen readers, or thoughtfully designed workflows.

MNB’s customers noticed the difference immediately. For the first time, they had a platform that catered to their needs, improving usability and restoring their confidence in MNB’s services. And for MNB, this marked a turning point—regaining trust and satisfaction from their customers while reinforcing their own faith in digital transformation.

Why Lizard Global Stands Out


Lizard Global’s difference lies not in promises but in execution. We don’t just approach projects as tasks to complete; we approach them as partnerships built on trust, collaboration, and a shared vision for success.


My New Behavior Lizard Global

  • Empathy at the Core:

    We start every project by understanding the heart of the problem—your users. For MNB, this meant learning about the daily challenges faced by visually impaired and blind individuals. By working closely with real users, we ensured the platform didn’t just look accessible but functioned flawlessly in real-world scenarios.

  • A Results-Oriented Approach:

    From the very beginning, we focused on tangible outcomes. Instead of overpromising, we broke the project into achievable milestones, delivering consistent progress and maintaining alignment with MNB’s goals.

  • Expertise and Innovation:

    Our team is fluent in industry standards like WCAG and well-versed in using cutting-edge tools such as Figma’s accessibility plugins and ShadCN. We go beyond theoretical knowledge, applying practical insights to create platforms that set a new benchmark for accessibility.

  • Transparency and Communication:

    Trust is built on clear communication, and we take that to heart. Regular check-ins, collaborative design reviews, and a proactive approach ensured MNB always knew where the project stood, fostering a partnership that felt less like client-agency and more like a unified team.

  • Agility and Efficiency:

    We believe in delivering high-quality results without unnecessary delays. While other agencies had spent years with little to show, we provided MNB with a fully functional platform within months, proving that efficiency and excellence can go hand in hand.



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A Partnership That Redefined Success


My New Behavior Lizard Global A Partnership That Redefined Success

For MNB, partnering with Lizard Global was more than just hiring a software agency—it was a turning point. What started as a last-ditch effort to salvage their digital ambitions became a story of success, resilience, and renewed trust.

Before partnering with us, they were stuck in a cycle of disappointment—years of investment with no results and growing pressure from dissatisfied customers. Their reputation was at risk, and their confidence in digital transformation was at an all-time low.

But when they entrusted us with their vision, everything changed. By prioritizing their users, listening to their challenges, and collaborating closely, we transformed their struggles into a success story.

The partnership wasn’t just about delivering a product—it was about restoring faith. Faith in the process, in the possibility of digital innovation, and in the power of collaboration. MNB’s customers are now happier than ever, with a platform that genuinely meets their needs. The visually impaired and blind users who rely on MNB’s services finally have a digital experience designed with them in mind.

For MNB, this wasn’t just about creating a platform; it was about regaining the trust and loyalty of their audience. And for Lizard Global, it was a testament to the power of empathy, expertise, and collaboration.

If you’re searching for a partner who can help you navigate challenges, innovate, and deliver results, Lizard Global is here to help. Together, we can transform your vision into a reality that exceeds expectations. 🚀

Ready to Make Your Vision a Reality?


If you’re looking for a software partner who will listen to your needs, understand your users, and deliver results you can trust, look no further. At Lizard Global, we turn challenges into opportunities and ideas into reality.


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